Dolly Parton’s Secret Stake: How Much of Dollywood Does the Queen of Country Really Own?
OPINION: This article may contain commentary which reflects the author's opinion.
Dolly Parton, the iconic Queen of Country, is not only a music legend but also a shrewd businesswoman with a keen eye for investments. One of her most celebrated ventures is Dollywood, a theme park nestled in the foothills of the Great Smoky Mountains in Pigeon Forge, Tennessee. But just how much of Dollywood does Parton actually own? The answer might surprise you.
A Partnership That Shaped Dollywood
Dollywood, originally known as Rebel Railroad when it opened in 1961, underwent several transformations before Dolly Parton became a co-owner in 1986. Partnering with the Herschend brothers, Jack and Pete, who owned the park, Parton brought her star power and creative vision to what would become one of the most beloved theme parks in the United States.
Over the years, Dollywood has grown into a sprawling 150-acre park, attracting millions of visitors annually with its unique blend of thrilling rides, live entertainment, and Appalachian culture. But at the heart of Dollywood’s success is the partnership between Parton and the Herschend family, which has remained solid for decades.
The 50-50 Split
According to Forbes’ estimates in 2021, Dolly Parton holds a 50% stake in Dollywood. The Herschend brothers own the other 50%, making it a true partnership. This equal ownership has allowed Parton to have a significant influence on the park’s direction while benefiting from the operational expertise of the Herschend family.
Parton’s 50% stake in Dollywood is more than just a share in a successful theme park; it’s a reflection of her deep connection to her roots and her desire to give back to the community that shaped her. The value of her stake was estimated to be around $165 million in 2021, a testament to the park’s enduring popularity and financial success.
Beyond the Theme Park
Dollywood is more than just a business venture for Parton; it’s a labor of love. The park has become a cornerstone of her philanthropic efforts, providing jobs and boosting the local economy in East Tennessee. Parton’s influence extends beyond the rides and attractions, with Dollywood’s DreamMore Resort and Spa and the Dollywood Foundation, which supports various charitable initiatives, including the Imagination Library, a literacy program that has distributed millions of books to children worldwide.
A Legacy of Entertainment and Empowerment
Dolly Parton’s involvement in Dollywood goes beyond her financial investment. She has used the park as a platform to celebrate the culture and history of the Smoky Mountains, promote literacy, and provide a fun, family-friendly destination for millions of visitors. Her 50% stake is not just a business decision; it’s an integral part of her legacy.
As Dollywood continues to thrive, so does Parton’s influence, ensuring that the Queen of Country’s legacy will endure for generations to come. Whether it’s through her music, her philanthropy, or her beloved theme park, Dolly Parton remains a towering figure in American culture, with Dollywood standing as a testament to her vision, creativity, and heart.
Conclusion
In conclusion, Dolly Parton’s 50% ownership of Dollywood highlights her savvy as a businesswoman and her commitment to her roots. With her stake valued at approximately $165 million, Dollywood is not only a financial success but also a key part of Parton’s enduring legacy. Through her partnership with the Herschend brothers, Parton has helped create a theme park that celebrates the best of Appalachian culture while providing joy and inspiration to millions.
